When certain people speak, we take notice. The same rule applies to print journalism. We learn to trust certain writers' perspectives on issues, or at least to anticipate their side of the issue. Even if we anticipate we'll disagree, we'll read their work to gain fodder for our argument -- or simply to be entertained. These writers who have developed a distinctive voice in their work are our columnists. From fashions to movies to national politics, they may anger us, entertain us, or reinforce our own positions -- but they will usually make us think.

Is it just a matter of opinion? Perhaps, but columnists play a vital role in shaping our thinking, and high school journalists can play the same role for their audiences. The writer may be the one with a special skill for interpreting sports, a quirky sense of humor, or a keen insight into the trappings of the teenage life. The writer can become the voice of his reader -- or a prick in his conscience.

The role of columnist carries with it a responsibility. This section of the Web site will help the reader to scrutinize the purpose, tone, and reliability of a columnist. In addition, the section explores eight kinds of columns by professional writers and offers tips for students on determining one's audience, developing one's voice, and organizing the column.